Strategic Marketing, Branding & Communications Leadership
Tina Marker is the founder of Windward Design Group and a strategic marketing, branding, and communications leader with more than 30 years of experience.
She works with businesses and organizations to clarify positioning, strengthen messaging, and guide marketing efforts that support meaningful growth.
Experience & Perspective
Throughout her career, Tina has worked across a wide range of industries, helping organizations strengthen visibility, refine messaging, and align marketing with their goals.
Her approach combines strategic insight, creative thinking, and practical execution—ensuring ideas are both well developed and effectively implemented.
Clients value her ability to quickly assess challenges, identify opportunities, and provide clear, actionable direction.
Credibility
30+ Years Experience | Award-Winning Work | Trusted Long-Term Partnerships
Selected Impact
• Supported long-term client partnerships spanning more than a decade
• Helped grow a regional program by over 800%
• Led statewide public relations and communications initiatives
• Developed award-winning branding and annual reports
How Tina Works with Clients
Tina partners directly with leadership teams and decision-makers, providing both strategic guidance and hands-on support.
Her work often includes:
• brand positioning and messaging development
• marketing strategy and planning
• communications and public relations guidance
• website strategy and content direction
• ongoing marketing leadership through Fractional CMO engagements
Every engagement is tailored to the organization’s goals, ensuring that strategy and execution remain aligned.
Who Tina Works With
Tina works with:
• growing organizations navigating change or expansion
• professional service firms strengthening their market position
• nonprofits and mission-driven organizations increasing visibility and impact
• leadership teams seeking experienced marketing guidance
Perspective
In addition to her professional work, Tina is a sailboat captain with more than 25 years of navigational experience on the water.
Sailing requires clarity, awareness, and the ability to adjust course with intention—principles that also guide her approach to marketing, branding, and leadership.
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Tina values a life lived with intention—where hard work, creativity, and joy all have their place.
Work hard. Play hard. Love life intentionally.
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If your organization is navigating growth, repositioning, or needs stronger marketing and communications, let’s schedule a conversation.
