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Be unforgettable. Brand storytelling is the best content marketing. It is a specific type of marketing that draws people in emotionally. There is a sea of noise out there. So how do you ground your business and stand out? Make sure you are a good storyteller! Human touch and face-to-face…
Since the pandemic of 2020 began, many businesses have had to pivot for survival. As a result, there are now many opportunities to work remotely. And whether you are looking for a job or wanting to hire, LinkedIn is important for your business. It is an ally to place in…
How’s your color attitude? The hypothalamus of our brain works with our eyes to send signals from color to our pituitary and thyroid glands. Then hormones are released causing effects on our mood and emotions. When it comes to branding, there is psychology in color. And there is a method…
Social media is a growing and very popular way to market your business. We are often asked “where do I start?” or “I’ve covered all of my bases and am present on every social media channel.” What is your best social media platform choice? More is better? Good idea? .…
Your website is like a pristine, storefront window for your business. It allows potential and existing customers to peer inside to learn more about your products or services. It also serves as your most important marketing tool. You read that right . . . the most important tool in your…
PANTONE 17-3938 Very Peri Pantone announces Very Peri is the 2022 color of the year. Phrases the company labels uses for Very Peri. “Dynamic periwinkle blue hue with a vivifying violet-red undertone.” “It blends the faithfulness and constancy of blue with the energy and excitement of red.” According to…